Sunday, April 27, 2008

a novel strategy

My second solution (Piracy Deterrence) was rated a three because it failed to
make its case as a good solution. The cease and dissent letter were a little too patient with
Internet users and gave them too much leeway. Also the prosecution part of the solution
was jumping from one extreme to another. This solution also did not have the consumers
in their best interest.
The third solution Internet Use Education Program I rated a two because even
though Digital Media Consumers’ Rights Act provided consumers with FBI labels to
notify that illegal copying will end in incarceration. However, this solution could be
much better if consumers were given a chance to redeem themselves. The name of my
solution is The Billing Fee Act. This act would have Internet users pay an extended fee
on their Internet bill for downloading music. This extended fee will come in a package so
if a person does not want this feature (fee) then, they can simply ask their Internet
Company to take it off the bill. This would allow Internet users the benefit of
downloading all the music they want as long as they pay the extended fee. The
government would no longer fine people for downloading music because they will be
paying for the music through their Internet Company. Internet users who are now in jail
or paying a fine to the Entertainment Industry will have a special arrangement made to
relieve their debt. If a consumer or Internet user does not pay their bill they will simply
have their Internet service temporarily terminated until the past payment is compensated.
The previous solutions above were not sufficient in handling the problem of
music piracy; therefore I have come up with my own solution. The solutions above
lacked satisfaction to all the parties affected by music piracy. When I rated my first
solution (Music Piracy and the Audio Home Recording Act) it was a very good idea and I
rated it a one because the remaking of CD’s would prohibit illegally downloading. Also,
this Act gives the entertainment companies more power to regulate over their product. It
could help them regain the money lost from Internet piracy. However, this Act would be
too expensive and cause a lot of chaos among consumers because it affects the Internet
user imperfectly. This idea is already being played around with at different colleges
throughout the country. College campuses are really trying to stamp out music piracy by
incentives and through education reform so this act would be perfect for students.
This Act would benefit the Entertainment Industry because the music would no
longer be free. The entertainment business will also be compensated for lost sales
because more people would desire for this extra feature; so the Entertainment Industry
will get more customers. There will be a better collaboration between the Internet’s
Company and the Entertainment Industry; the Entertainment Industry will have to discuss
a reasonable price and deals to give the Internet User. Also, if a internet user continues to
download music illegally they’re internet services will be terminated.
The Internet user will also reap the benefits of this act because the government
will no longer fine them for Internet users for downloading music illegally. This is what
my previous solutions lacked, satisfaction from the consumers. Through this act
consumers will become more interested in music and will be heavily encouraged to buy
more.
The only problem might be is that the Entertainment Industry pricing fee maybe
unreasonable and may cause a disapproval consumer outburst. In that case the
Entertainment Industry would have to go back to the drawing board. However, this is
only a possibility because most likely the Entertainment Industry just wants to end music
piracy, so they probably will do whatever is necessary to end this issue.

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